The Outset Studio – Animation / CGI

Renray Heathcare came to us with the brief to switch from their traditional product photography to CGI. As their fabrics and finishes were constantly evolving, their product shots were soon out of date. This is where 3D comes into its own, swapping fabrics and wood finishes are made relatively easily. This allows consistency throughout images, keeping the camera angles and lighting the same from product to product.