Client: Jack Nicklaus EU
Jack Nicklaus EU required a new range of clubs designing to compete with their competitors. The range needed a new bold styling away from the company’s previous prestige range to target a younger audience. The designs used a mix of satin and high gloss finishes along with high contrast colours to make the clubs really stand out. The designs were used for manufacturing prototypes and the 3D renders were used in presentations before the products were ready.